International success with a .global domain
The business world is getting smaller and smaller. Companies worldwide, particularly small and medium-sized ones, are well-networked internationally and have been acquiring international customers for quite a while now. A company’s website is usually the first stop for those interested in finding out more. The following are three examples of companies using the .global domain to highlight their worldwide presence: bluetiger.global, tco.global and softangel.global.
The new Top Level Domain (nTLD) .global is understood almost everywhere in the world and is an advantage for those doing business internationally. It expresses global identity, goals, and values alike, and fits seamlessly into every topic. Specifically, brands that want to highlight their global presence or promote their global services and products will benefit from the clearly defined mybrand.global domain.
Creating a special office coffee experience is the vision and goal of Blue Tiger Coffee Service, headquartered in Seattle, USA. The service-oriented company aims to provide offices with freshly roasted coffee and tea, snacks, fresh produce and any required equipment. The company operates internationally in four markets (the US, Canada, the UK and Ireland). Under the world-wide domain name www.bluetiger.global, all international branches are united under a single a website. Since the original domain choice bluetiger.com was already taken, .global was the perfect alternative. In addition, the global web address makes it easy to set up further countries under the domain until the respective country websites are secured and ready to be published online.
TCOglobal (www.tco.global) in Florida is another good example of a .global presence. The IT Company provides a complete Virtual Desktop Infrastructure (VDI) software client as a cost-effective replacement for desktop computers, and includes full user support. This allows for more secure and affordable access to a virtual desktop infrastructure for customers worldwide. This benefits business users who want to access the cloud server system such as Google Computer, AWS Workspace, Citrix, Nutanix VMWare and 1&1 Virtual Cloud Server. As the company name shows, the .global ending emphasizes TCOglobal’s worldwide audience.
Calling for help in an emergency situation without an internet or telephone network is a problem today. The German-based IT company Techno ET Control has developed a solution for this problem with the free smartphone app Softangel. The emergency call application for iOS and Android is available in five languages (German, English, French, Italian and Spanish). Therefore, using a .global domain was a logical and easy decision. “In our domain search via the 1&1 customer portal, we found the domain we wanted quickly and registered softangel.global,” says Jürgen Brendel, IT Project Manager at Techno ET Control. “With this domain, our community can find download options and user guides along with news about the app, updates or expansion to more cities.”
Register your personal .global domain at 1&1 today: https://www.1and1.com/global-domain.