Responsive Designs – What does it all mean?

screens of many devices

Nearly 40% of our Internet time now occurs on mobile devices, according to ComScore. Today having a website for your business is no longer enough to drive online success. You must also be able to deliver a positive user experience to those visiting from devices other than a PC. Varying screen sizes and resolutions can cause the appearance and functionality of a traditional website to be negatively impacted.

With many solutions to this challenge on the market, website admins are offered options like automatic mobile optimization, customized mobile optimization or even responsive design. The concept of responsive design has become one of the hottest topics in both the IT and business industries over the past couple of years. In fact, 53% of US businesses opted for a responsive design in a recent survey from 99Designs.

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Category: Net Culture
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Current and Emerging Trends in the Web Hosting Industry

Phil Shih talks about Web hosting industry trends at HostingCon 2014

The Web hosting industry is alive and bursting with energy and new developments. We saw the excitement around these emerging technologies first-hand at HostingCon earlier this year. As one of the world’s biggest events celebrating the Cloud and Web hosting industry, HostingCon gathers industry greats, experts, and analysts to discuss all of the innovations and trends that will impact the future of business on the Internet. We were happy to have the opportunity to speak with Phil Shih, the Founder and Managing Director of Structure Research, and to share his insights on some of this year’s hot topics in a short video.

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Category: Net Culture
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What Happens After You Hit Send

email-tube

“You’ve Got Mail”- The magical three words everyone hoped to hear as they anxiously waited for their dial-up to connect to their ultra-hip AOL email account. We have come a long way since the first email message back in 1971. In fact, the sad truth is that many of today’s email users may not even recognize the all too familiar jingle. With hundreds of different email providers available, users now see a simple pop-up icon or vibration to alert when a new message has appeared in their inbox. Probably for the best though, as 182.9 billion emails are sent and received per day worldwide according to Email Statistics Report- Radicati Group (that’s a lot of “You’ve Got Mail” ditty going around the office).

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Category: Net Culture
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Our Business is to Make You Successful in Yours

Sandi's Bakery

Our customers are the ones that fuel our innovation and passion for business, and 1&1’s team is striving to provide you with the best customer service possible. No matter what question you have, you can always find help via phone, email, or our help page. We are always ready to provide advice or support.

Check out what some of our MyWebsite customers had to say about their 1&1 experience with our support teams:

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Category: Service
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Wrap-up of this week’s top articles from the 1&1 Blog

Most Popular Blog Posts

To catch you up on this week’s most popular 1&1 blog posts, we discussed the processes ICANN has in place should a domain registry go bankrupt, security features of Plesk 12, Facebook advertising, hot topics in Web design, and SysAdmin Day.

  • The Backup Plan Your Domain Can’t Live Without (http://1a1s.us/vv) – Ever wonder what will happen to your domain if the registry goes bankrupt? ICANN has a backup plan!
  • Better WordPress Security for Everyone (http://1a1s.us/vu) – The incredible popularity of WordPress makes the CMS a popular target for hackers and malicious activity. John Zanni from Parallels discusses the security measures Plesk 12 offers to keep users safe.
  • Americans Spend Around 40 Minutes Each Day on Facebook (http://1a1s.us/vw) – Facebook’s Q2 results helps to build a strong case study for social media advertising. But what do you need to know?
  • The Hottest Topics in the World of Web Design (http://1a1s.us/vy) – Watch a video of Oliver Lindberg, editor of net magazine, discussing the most popular trends and topics surrounding the Web design industry.
  • It’s a Celebration – Happy SysAdmin Day! (http://1a1s.us/w1) – It’s System Administrator Appreciation Day and today we thank all of our 1&1 SysAdmins for the hard work they do in order to keep our computers, servers, and networks running.

What topics do you want to hear about this week? Post your suggestions here and we’ll be sure to include them in an upcoming article!

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Category: Blog Wrap-Ups
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It’s a Celebration – Happy SysAdmin Day 2014

Happy SysAdmin Day

System Administrators work to ensure that everything is running properly. From the ongoing functionality of computers and servers to installing, configuring, and securing new networks, SysAdmins are always paying attention to the details. They normally work quietly behind the scenes and only attract attention when something goes wrong. This is why System Administrator Appreciation Day was created: To highlight and appreciate all of their efforts!

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Category: Inside 1&1
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The Hottest Topics in the World of Web Design

Oliver Lindberg talks web design at Generate NY

The most discussed topics in the world of Web design are content strategy, user experience, responsive design, and accessibility. To talk in person about these hot topics, people from various areas of Web expertise come together at the Generate Conference. These conversations often surround the current and emerging online trends. After much success in London, the inaugural Generate Conference in the US was held in New York City on June 20. We had the opportunity to attend the event and speak to Oliver Lindberg, editor of net magazine, about where Web design is headed on a global scale.

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Category: Net Culture
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Americans Spend Around 40 Minutes Each Day on Facebook

Advertising with Facebook

Facebook’s Q2 earnings shed light on the social network’s vast adoption within the United States. In fact, it proved that the average person in the United States spends 40 minutes every day on the site. This means that we are each spending more than ten days in the entire year communicating with friends and family, sharing photos and videos, exploring Facebook profiles, and researching businesses via social pages.

Furthermore, Zuckerberg revealed that Facebook’s mobile user count is up 7.4% from Q1 this year bringing the total to 654 million. These significant growths help make strong business cases for companies that are already present on the social network to explore advertising opportunities within the platform. But what are the benefits?

  • Expansive User Base – The Q2 results prove that Facebook is not only expanding in how much time people are spending on the social media channel, but also how many people are on it in general. What was once only popular to the younger, college generation is now being embraced by Americans of all ages – offering a great potential reach for advertisers.
  • Precise Targeting – The ability to specify an exact age range, personal interest or geographical location are just a couple of the criteria which advertisers can specify for their target market.
  • Choose between PPC or CPM Structures – With two different options of how you pay for the advertising, you can choose to pay based on how many clicks the ad receives or by how many thousand impressions the ad gets.
  • Inexpensive – Creating a business page costs $0 and you can still manage a limited advertising budget without breaking the bank. This can be from paying for ads, boosting posts, or running sponsored stories. Furthermore, you can shape exactly how much you wish to spend without going over the allotted amount dedicated to the campaign.
  • Media Inclusion – The best way to drive traffic, interest, and engagement online is to offer sharable content. Through Facebook ads, you can include photos and videos via ads with guaranteed impressions to drive these numbers.

Photo Credit: ©iStockphoto.com/ hocus-focus

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Category: Tips
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Build a Successful Web Presence, Not Just a Website

Web-Design

Simply getting online isn’t enough. These days it’s very easy to build a website, however it’s not so easy to build a successful web presence.

A website is simply a vehicle for building a successful web presence; it’s the central hub for all of your business’s online activity, but it’s often just the beginning of your journey towards online success.  The task remains to attract, engage and retain the customers and prospects that visit your site.

Content Marketing: you must have heard the buzz?

There are lots of complicated definitions of content marketing, but I like to keep things simple – so my favorite is this one:

“Traditional marketing and advertising is telling the world you’re a rock star. Content Marketing is showing the world that you are one”. – Robert Rose

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Category: Tips
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