Chris Black

Chris Black

Public Relations Intern

Currently a Public Relations intern with 1&1, Chris is a full-time student at West Chester University in West Chester, Pennsylvania. As a communications major, he has a keen sense for connecting with people and working to build positive relationships.

Posts by Chris Black

YouTube: Broadcast Yourself (and Your Business)

YouTube Infographic

“YouTube it.” We have all heard that phrase before. It is very rare for the name of a company to become a verb in everyday language, but that’s exactly what happened for the massive video sharing network. Though the site was originally launched as a platform to view short videos, it has grown dramatically in the past ten years. Not only is YouTube a leading source of entertainment, but it has also transformed into one of the most powerful marketing tools for businesses online.

read more
Category: eBusiness | Tips
0 comments0

Tips from the Expert: Local Listing

Jorg Strotmann ListLocal

Gone are the days of flipping through a thick phone book desperately hunting for a business’s land line number. Much like everything else, such directories have made the digital jump so consumers can now perform these actions online. The question is, are you included in them? Listing locally with online directories can greatly impact your exposure and make certain that you are easy to be found.

read more
Category: Products
0 comments0

Local Online Listings: Increase Web Visibility

Restaurants, roofers, mechanics, and computer repair: at some point in our lives we are likely to contact each of these people. The question is: how do we go about doing so? We are lucky to be living in a digital age where we can find almost anything in a matter of seconds using a device that fits in our pocket. A quick search in our phone’s browser will return results showing us locations, reviews, phone numbers and even directions. If a business is not taking advantage of the opportunity to get found on these channels, they are not of consideration to the consumer.

read more
Category: eBusiness
0 comments0

7 Web Apps for Retail Store Owners

1&1’s MyWebsite tool offers business owners the chance to build a highly customizable website with little to no Web design experience. To begin, simply choose a layout that is specific to your industry and personalize its content to your individual business. With an abundance of free Web apps, you can integrate your accounts with reputable third parties, like Facebook, Amazon, and Skype directly into the site. There are several categories to choose from and hundreds of apps to assist you in building the ideal site for your business.

read more
Category: MyWebsite & Apps
0 comments0

Tips from the Expert: The Importance of SoLoMo

SoLoMo-with-Joerg-Strotmann

You and your friends are pretty hungry. You run a quick search on your phone and few results pop up. There is a new Italian restaurant that just opened up right around the corner, but you are a little conflicted about going. You search for some reviews online and see that people are raving about it and a few months down the road, you have a new favorite restaurant. This is the modern phenomenon of Social-Local-Mobile (SoLoMo). With people spending an increasing amount of time online, it is imperative for businesses to understand SoLoMo. So just how can it help you?

We sat down with 1&1’s Head of eCommerce, Jörg Strotmann, to find out exactly what SoLoMo is and how it can be beneficial for a business. Check out the video below – some key takeaways from our discussion include:

read more
Category: Products
0 comments0

Making the Most of Each Social Media Platform

Social Media Best Practices Infographic

Remember back when you had to use a landline to communicate someone? In the early 2000’s, social media redefined the way in which people interact. Today, it is an essential part of our everyday lives, so much so that we feel disconnected if we don’t check our favorite sites for a few days. Furthermore, social media has also grown into a business owner’s best friend providing immediate access to fans, followers, blog readers and many more audiences. The question is: Are you using them correctly?

read more
Category: Tips
0 comments0

5 Easy Ways to Better Yourself and Your Business

professional goals

You had a dream and took a chance. Now your dream has become reality and you are running your own business. While there is no doubting your passion and existing skill sets, there is always room to grow and further advance your knowledge base. Some areas that you may not be very well-versed can include business best practices, marketing, website design or public speaking for example. Familiarizing yourself in various areas will keep you well-rounded and highly professional. Below are a few simple steps you can take to develop these new skills.

read more
Category: Tips
0 comments0

Master Your Blog, Build a Community

Maintaining a blog can do wonders for your business. A blog not only lets you reach and interact with your audience, but also gives you some creative ability to attribute a voice to your website. If done correctly, it can truly set you apart from your competition and provide a sense of community and trust with your readers.

However, blogging is not just writing. There are elements to the process that can make the difference between a site with text and a blog with engaging content. Below are a few tips to help ensure you are writing the best blog that you can.

read more
Category: Tips
0 comments0

What to Expect Online in 2015. Are You Taking Advantage?

eCommerce

Though it is still early in the year, it is the perfect time to evaluate the development of the Web and predictions of what is to come. In the tech world, there has been some speculation about what to expect in 2015, especially when it comes to businesses. We have identified some Internet trends that you, as a business owner, should be prepared for and determine how you can use them to your advantage.

read more
Category: Net Culture
0 comments0

What Will your Phone Do Next?

mobile 2015 infographic from Kona Company

Try to think of something your phone cannot do these days – pretty challenging right? Every year technology takes another giant leap forward and we are left with new innovations impacting our daily lives. Smartphones have perhaps seen some of the biggest developments in the past years. Apps, social media, games and shopping via mobile have all become the norm for many users.

The trend towards being mobile does not seem to be slowing down as people become increasingly more reliant on their phones and other mobile devices. In fact, mobile adoption is growing at a rate eight times faster than Web adoption. It is projected that by 2017, 87% of connected devices will be tablets or smartphones, as opposed to traditional desktops which will make up only 13%.On more recent driving factor is the rise of readily available public wifi services is making it much easier to stay connected anywhere, anytime.

So what does this mean for businesses?

read more
Category: News
0 comments0
show older posts