Kyle Scott

VP of Search, Rocket 55

Kyle Scott is the Vice President of Search at Minneapolis-based digital agency Rocket 55. In this capacity, he oversees the company’s search engine optimization solutions – keeping up with the latest changes in best SEO practices and helping clients achieve higher rankings in online search results. For more on Rocket 55, visit: rocket55.com

Posts by Kyle Scott

Organizing Website Redirects without Hurting Your SEO – Part 3

URL Image

In our previous discussions, the impact and organization of redirecting links for SEO were focused on. But once redirects have been put in place or a new site is launched, it is extremely important to make sure all of the new links are working properly (This is where the old URL to new URL document we created earlier will come in handy!).

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Category: Tips
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Organizing Website Redirects without Hurting Your SEO – Part 2

Redirecting Websites

In part 1 of our 3-part article, we discussed why you might need to redirect site pages and how important this is for maintaining strong SEO. Now we will dive into how exactly you can make the necessary changes to your existing website to keep visitors and search engines on your pages.

So what’s the first step when organizing proper redirects?

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Category: Tips
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Organizing Website Redirects without Hurting Your SEO – Part 1

SEO

URL redirection may seem like a hassle for any website owner. You want to start from scratch with a new domain name – but you also don’t want to lose the domain authority you’ve worked so hard to build up with your previous website. With a few simple practices, however, you can ensure that the transition goes smoothly.

So you might be asking yourself why would you want to redirect in the first place?

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Category: Tips
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