Tag Archives: blogging

.blog — The Domain for Bloggers — Starts Today

The idea of telling an individual story and sharing your thoughts, experiences and ideas on a blog has inspired millions of users worldwide. Even more so, companies have discovered the potential of a corporate blog as a communication platform. Which is why starting today, you can order your .blog domain ending at 1&1.

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Easy blogging with Managed WordPress powered by 1&1

Thanks to WordPress, there are always more creative and unique blogs on the web to discover—some of which already use the Managed WordPress Hosting by 1&1. Our rates make it possible to put a professional and modern blog online in no time and without any technical know-how. Users only have to worry about their content; 1&1’s all-inclusive package takes care of the rest. Features include a platform with the best performance thanks to SSD, automatic core updates and the installation and setup of WordPress. Customers simply choose an expert-recommended design and required plug-ins, and they’re ready to start blogging.

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Tips & Tricks for Defining Your Audience Persona

Effective content marketing begins with writing for your target audience. If you’re not writing the types of articles your audience wants to read, it’s all immaterial. Take the time to investigate who is already reading your content and define who you want to read your content. With this information in hand, you’ll be able to tailor your content and optimize your results. Use these tips and tricks to identify your audience.

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Category: Tips
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10 essential (and free!) tools every blogger needs

Anything that can save you time is always welcome, so let’s cut to the chase: here are 10 wonderful online tools you can use to help with all aspects of your blogging.

Content Strategy Helper Tool

Struggling to come up with topics for your blog? This handy Google Drive-hosted spreadsheet makes it easy to search a wide range of online sources for content ideas based on keyword searches. The latest version also adds a Trending section, suggesting topics based on what’s hot right now.

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Category: Tips
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5 Things To Do After Writing A Blog Post To Boost Visits

Blogging is a great communication tool for all organizations. A blog can help to give your company a personality, showcase products and services in a narrative fashion, and increase traffic to your website. But, once you have a blog, how do you get visitors to notice it? While there are several different ways to enhance the popularity of your blog, here are five simple steps you can take right now.

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Category: Tips
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Why and How You Should Syndicate Your Blog Content

One way to raise your blog’s profile is through syndicating your content to other platforms and sites. It enables you to share your posts with a wider audience, hopefully leading to more direct visits to your own site. From selling more products to simply growing your blog’s readership, syndication can boost your results for almost any goal.

When it comes to syndication, you have the choice of syndicating all of just a snippet of your content. If you’re trying to promote a product or idea, then syndicating an entire article makes sense. This option gives you a strong Call-to-Action and lures people back to your site after they read it. However, if you’re promoting your blog, then providing people with a means of reading the entire article elsewhere could be self-defeating. In this scenario, it’s far better to provide a small preview. This can be as short as a headline, but you’ll likely find more success with a headline and snippet of the main text to draw people in. If your intro hooks them, they’ll need to click and head over to your site to read the rest.

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Category: Tips
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This Week’s Most Popular Articles From the 1&1 Blog

Most Popular 1and1 Articles

In case you missed it, this week’s 1&1 blog offered great insight into recycling existing content, announced the new #InternetOfficial winners, talked about driving loyal customers, and had our eBusiness expert answer important questions about local online listings.

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Category: Blog Wrap-Ups
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Wrap-up of most recent top articles from the 1&1 Blog

Most Popular Blog Posts

To catch you up on the most popular, recent 1&1 blog posts, we announced our recent BBB accreditation, addressed blogging rules, revealed 5 tips for boosting your online presence, talked about new SSD within dedicated and managed servers, and released a new video about SoLoMo!

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Category: Blog Wrap-Ups
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Effective Ways to Market Your Brand, Part 1

Looking for ways to grow your business, but unsure of how to market your brand? Take advantage of these marketing channels and get the word out about your business.

Social Media
If you haven’t established a presence on social media sites (like Facebook, Twitter, Google+, etc.) I’m not sure what you’re waiting for. Your business needs all the visibility it can get, and social media can help your business immensely. One study from HubSpot found that 42% of marketers consider Facebook a critical or important part of their business, and that users prefer to connect with a brand through social media.  So, Facebook, Twitter, LinkedIn – they’re all here to stay, and your business will be left in the dust if you don’t regularly post to those channels.

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Category: Tips
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