Tag Archives: Instagram

Business website or social media profile? Combine both channels in 3 steps

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Your business website is the base of all online marketing activities, but potential customers may also search for your company on social media, review sites or online registers such as Google Maps. Since business websites may not reach your entire audience, it’s important to meet customers in other areas where they spend time online such as Facebook, Instagram, etc. On the other hand, customers do not get detailed information (such as company information and product details) from social media until they are directly linked to your website. That’s why it’s important to maintain both communication channels in order to reach your customers. Here’s how you can optimize your reach by combining your business homepage and social media networks.

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Category: Tips
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Which social network suits your company?

Social Media for Businesses

Nearly everyone has an account on a social media platform. Most famous is Facebook with roughly 191.3 million regular users. Many brands and companies take advantage of Facebook’s large user base and include social media activity in their marketing and advertisement plans. When used correctly, Facebook and other forms of social media can be a useful advertising measure, even for small and medium-sized businesses.

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Category: Net World | Tips
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Expert Interview: Social Network Features

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Social networks show how your company handles customer service and can have a positive effect on your reputation.  We interviewed expert Felix Beilharz about the many social media tools and tricks that companies to learn and use.

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Category: Tips
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Expert Interview: What is Social Media Marketing? (Part 1)

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Facebook and Twitter are excellent for keeping in touch with friends or finding out about a wide range of topics. But have you ever thought about using social media for your business? “Social media marketing” are the magic words. Online marketing and social media expert Felix Beilharz explains what exactly is behind it.

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Category: Tips
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The Social Schedule: Best Times to Post on Social Media

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Deciding how often to post to social media platforms is hard enough without having to determine what day of the week and what time of day to post. However, understanding the most opportune times to publish content in order to increase engagement is an important part of running successful campaigns on multiple social media platforms. Use the infographic below to quickly reference the best schedule for reaching your audience on Facebook, Instagram, LinkedIn, Twitter, Pinterest, and Google+.

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Category: Tips
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