We have covered several topics in great detail in 2012. As the year comes to a close, we wanted to provide you with an index of sorts to use as a resource for catching up. Below you find a list of links to articles pertaining to Website Design, with short summaries of each.
Tips and Tricks to Build Your Website
- Plan everything out with regards to your future website. Everything from the target audience, the purpose of the website, and the actual name, or domain of the site needs to be established first.
- Lay out how the site will be structured so you can design an easy-to-use and intuitive navigation menu.
Common Questions About Web Design
- As the most popular page of your business’s website, the homepage is the place for your most important information. Leave things like biographies, photo galleries, etc. on their own pages.
- Display your images visually to catch the eye of your visitors.
- You don’t need to have extensive knowledge of programming to build a website, there are many services and tools out there to help you.
How is Your Website Branded?
- Consistency should be the top priority when it comes to your company’s brand, especially online.
- Many companies fail to properly brand their website due to lack of technical expertise, but with tools such as MyWebsite, expertise is no longer necessary to design an attractive website.
How Simple is Your Website Navigation?
- A menu of pages for the user to click on should appear at the top or side of every page of your website.
- A search function provides your visitors with a way to find a specific piece of information.
- A link to the homepage should be present on every page of your website, to allow the user to easily get back to where they started.
Your Website Helps Your Business Look Bigger
- If your website looks amateur in comparison to your competitors, it is hurting your reputation. A professional-looking website is the best way to make your business look bigger.
- Establish separate e-mail accounts for different departments of your business, even if those “departments” are just you. By having addresses such as email@example.com or firstname.lastname@example.org, it makes your staff look bigger and more trustworthy for new customers.
The Worst Mistakes in Web Design
- Content that has no benefit for users is a waste of time. Your business website should provide valuable information for your customers.
- Confusing navigation and formatting deters visitors from your site since they don’t know how to find information.
- If your website takes too long to load (more than two seconds), you are losing out on a significant portion of traffic. This can be caused by having too many images on one page.
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